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How does Cyber Security Improve my Bottom Line?


Cyber Security and the Bottom Line

As businesses around the world transition to calling the digital space home, they are also potentially exposing themselves to cyber security threats around every corner. According to Telstra’s recent Cyber Security report, 59% of Asian organizations experienced a business-interrupting security breach at least once a month. By the sheer magnitude of these types of threats and the serious consequences they carry– what are the steps business should take to protect themselves, and does it really affect the bottom line?

At what cost?

Today more than ever, a business lacking cyber security is taking a huge risk. Even though there is an investment required to ensure your business is protected, many still do not take the potential for cyber-attacks as seriously as they should. In the past, corporations viewed cyber security as the responsibility of a lone IT professional. Today, it takes collaboration of business leaders, governments and experienced IT security professionals working together to ensure your online environment is safe. For many businesses, the barriers to entry can seem vast, but it is nothing compared to the cost of rebuilding your business or regaining consumer trust if a data breech were to happen.

Investing in cyber security can improve your bottom line by:

  • Protecting your most valuable assets (confidential data and personal information) from theft. Just as you would install an alarm system at a brick-and-mortar location, investing in cyber security is a first-line defence against digital threats.

  • Maintaining trust in the public eye. Trust is built over time, but can be lost in an instant. By investing in cyber security, you can rest assured that you are acting in your customer’s best interest. Prevention is key.

  • Avoiding a potential PR crisis. Online vulnerabilities and compromised data are regular guests to the 24-hour news cycle. By investing in cyber security, developing security policies and incident recovery plans you are protecting your business from a potential crisis.

  • Encouraging your business to be forward thinking, adaptable and up to date with the best practices in online security. This will include on-going cycles of maintenance and configuration changes as weaknesses and vulnerabilities in your systems are discovered as well as regular security audits, policy revisions and training.

What does an investment in cyber security look like?

  • Application security testing is advanced security testing designed to evaluate the effectiveness of web and mobile applications. This type of service is ideal for organizations that develop or maintain corporate web or mobile applications for any business functions such as an e-commerce store. Most frequently, this type of testing is performed on applications that interact with sensitive information (e.g., payment card information, social insurance, health information).

  • Penetration testing is essentially a simulated cyber-attack. This type of test provides a hacker’s perspective of the security of your network and information systems. Penetration testing is recommended for organizations that manage or outsource IT infrastructure and a critical business function would be impacted if the confidentiality, integrity, or availability is compromised.

  • Objective based penetration testing is focused on finding the weakest link in your security architecture to ensure your most sensitive information remains protected. This is best for organizations that handle sensitive information, have intellectual property or trade secrets that need to be protected at all costs.

  • Security consulting including vulnerability management, cyber security assessments and other deliverables to assess and maintain the security within your organizations’ environment. This service is recommended for organizations that have on-going security requirements that go beyond the capability or availability of on-staff resources.

Fighting online threats is not a quick fix. Because of the nature and complexity of cyber threats – prevention requires regular nurturing and is best performed by a skilled professional. At Packetlabs, we work with your organization to identify hard-to-find vulnerabilities and weaknesses that are often over-looked and help ensure the vulnerabilities are mitigated correctly.

Contact us for a FREE consultation today!